As we travel through life and our real estate career, relationships sometimes drop off and we lose clients for an unknown reason, except for, "Gee, we haven't talked in a long time". Here is an article I just tripped across on the internet by Ken Brand, who is a Prudential Real Estate manager in Houston, Texas.
He is saying there are four basic human needs that we must feed to maintain a relationship:
1. People Seek SIGNIFICANCE
2. People Crave CERTAINTY
2. People Desire an IMPROVED STATE OF BEING
4. You’re Peachy-Keen, They’re KAPUT
It's a good read... Check it out here on AgentGenius.com
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